Exciting Times Ahead for You and Cycle Southend!

Two years ago Cycle Southend won a £3.2 million grant from the Government, match funded by Southend-on-Sea Borough Council to make it a grand total of £6.4 million. This was awarded based on a successful bid to form “Cycle Southend” and Southend became one of just 18 specially chosen towns.

Cycle Southend's vision is for the bike to become part of everyone's daily routine, with more and more people choosing to cycle both recreationally and as a preferable mode of travel, with more parents allowing their children to cycle to and from school and transforming Southend into a place where pedestrians, vehicles and bikes can happily co-exist in a 'shared-space'.

Now, in 2010, this is still the mission and we now have even more to help achieve these aims and get you cycling! We have developed and grown what we have on offer to help Southend become a cycling town:

- The fantastic cycling promotions team, 'The Bike Squad', who are always at hand to help you with all things bike, along with their 'Back in the Saddle Initiative', helping people get out and about on their bikes in a fun and exciting way!

- An extended 'Adult Cycle Training Programme' – to help you become the best you can be on the roads.

- A Fantastic Bike Recycling Centre, the 'Re-Cycle Centre' – giving old and broken bikes a new owner and a new lease of life!

- Continued and strengthened delivery of Bikeability and the supporting services such as BikeIt, Go-Ride and Bike Club!

- A new look and feel Marketing Communications Strategy, as well as communications tools such as a stand-alone website, Get Riding Booklets, Bike Trumps and more, which is helping target those groups most likely to take up cycling and keep cycling well into the future – Young Children and Their Parents, Teenagers and Young Working Adults Aged 18 to 35!

- We got brand new team members, including a New Project Manager, Neil Hoskins!

- Plus some great new Infrastructure such as Prittle Brook, The Seafront Cycle Paths and a plethora of advance-stop marking and green cycle lanes!

For further details on all 18 Cycling Towns in the UK and for more information on Cycling England's mission and objectives please go to http://www.dft.gov.uk/cyclingengland/.